Thursday May 1, 9.45 am – 10.15 am – Aabne Scene, Godsbanen
With this keynote from David Mattin, Trendwatching.com, attendees will get:
- a tour of key digital-relevant consumer trends that are transforming consumer behaviour now and across the coming 12 months
- all backed up by examples of brands and agencies already putting those trends to work
- a framework to help any attendee better understand new behaviours and expectations around digital – become your own trend watcher!
David Mattin
David Mattin is head of Trends & Insights at trendwatching.com and has over 12 years experience in writing and speaking about technological, social and cultural change. After graduating with a first class degree in History from the University of Cambridge, David’s career began at the features desk of The Times, where he wrote on lifestyle, culture and business. Since then, his business, innovation and trends journalism has appeared everywhere from Fast Company to the Guardian to Google Think Quarterly. An experienced broadcaster, David also has written and presented current affairs documentaries for BBC Radio 4. In addition, David has consulted on consumer insight and innovation for brands ranging from BMW to Ray-Ban to Johnnie Walker. Today David is responsible for trend thinking across free and Premium content at trendwatching.com
Twitter: @DMattin
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